Our first full day on Maui consisted of settling in to a condo (“we need food” we realized). Then, we rendezvoused with one of my few cousins after more than 50 years. While spending the afternoon with them, we wandered an upscale mall. I spied a coffee shop and within, some ground Kona coffee. I needed coffee. I grabbed the package pictured above. At check-out the clerk said, “That will be forty-three dollars” and change. A mixture of shock and avoidance of embarrassment made me extend my credit card, tap the terminal, and commit to one of the most foolish purchases I’ve made in my life. You’ll note the package is only 7 ounces. As in barely-more-than-half-a-pound. Unfortunately, I can’t resist doing the math, and that’s more than $98/pound. Ouch.

I don’t like Kona coffee. I’ve had it off and on (mostly off) over 45 years of fine coffee drinking. I therefore didn’t think too much about buying something that purportedly was a lot less well-positioned on the ladder of quality. Because I absentmindedly left the package in my cousin’s car, I therefore needed coffee still. I purchased this:

The pound above cost around $12-13. Same amount of ounces. Tasted…not quite as good, but really it wasn’t a three-fold difference. I felt stupid. And there you go.